PMMI Media Group Selects Indigo Trigger to Implement Naviga Ad for Order Management and Billing

Updated: 3 days ago

Project will replace a number of legacy point solutions and provide integration to an enterprise Salesforce CRM via Naviga Ad Plug-In for Salesforce.

PORTSMOUTH, NH — MONDAY, NOVEMBER 16TH, 2020 — Indigo Trigger is proud to announce that Chicago-based PMMI Media Group (PMG) has selected INDIGO TRIGGER to implement Naviga Ad for order management, production workflow and billing. In addition, the INDIGO TRIGGER team will work with PMG to implement the Naviga Ad Plug-In for Salesforce, providing seamless integration between the order management platform and enterprise CRM.

As part of the project, INDIGO TRIGGER will manage the entire implementation including consulting services, installation and training, data migration, and development required for a number of key integrations.

“PMG made the decision in the Fall of 2020 to move away from a number of homegrown applications to a more industry standard platform that would be easier and more cost effective to maintain.” said Christopher Prinos, CEO of INDIGO TRIGGER. “We evaluated a number of solutions on the market and the team made the unanimous decision to move forward with Naviga Ad because of its ability to support the entire lead to cash process. Naviga also brought an open API and Salesforce Plug-in that gave reps the ability to use the platform natively within the Salesforce platform. Of all the solutions we reviewed, the Naviga platform offered the most elegant solution and simply ticked all the boxes.”

As part of the project, INDIGO TRIGGER will manage the entire implementation including consulting services, installation and training, data migration, and development required for a number of key integrations. The project — scheduled to start in the Fall of 2020 — will go-live April 1st 2021. The INDIGO TRIGGER team will also provide “white-glove” post go-live support services to ensure a smooth transition for over thirty (30) users across a number of divisions and business units within PMG.


As a market-leading B to B media company, PMMI Media Group publishes print and digital products that bring together end-users and solution providers every day. A year round home for the packaging and processing community, PMMI Media Group publications function as a knowledge exchange for the entire supply chain. In addition to its world-class publications — Packaging World, Automation World, Healthcare Packaging, OEM, ProFood World and Mundo PMMI — PMMI Media Group offers a wide variety of branding and lead-generation products and custom media to engage audiences and foster communication throughout the industry. PMMI Media Group’s print and online publications and companion websites are leaders in covering the diverse segments of the packaging and processing marketplace. For more information on PMMI Media Group, visit them online at


INDIGO TRIGGER is a boutique consulting firm specializing in system integration, project management, platform implementation, roadmap development and strategic planning for media companies worldwide. INDIGO TRIGGER works with global media enterprises like GateHouse Media and Gannett Co. to help reduce costs, increase revenues and improve the customer experience. INDIGO TRIGGER is based in Portsmouth, NH and can be found online at


Naviga is the leading provider of software and services powering media-rich industries. Our Content Engagement Platform helps companies create, enrich, deliver and monetize content to manage engagements from end-to-end. Our solutions are easy to use, scalable and agile. Combining our experience in media with a dedication to digital, we’ve developed software solutions that help any content-driven business meet the demands of the future of information. With headquarters in Bloomington, MN and regional offices throughout the world, Naviga is a trusted partner serving over 3,200 news media, broadcast, magazine, financial services and corporate clients in 45 countries. For more information on Naviga, visit them online at

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