Ad stack assessment and roadmap
A read of your order system, the CRM, the ad server, and the spreadsheets between them that ends in a plan: what to fix, what to rebuild, whether to move.
Read moreNaviga · Migration
We migrate media companies onto Naviga Ad from legacy and homegrown order systems, consolidating after acquisitions and sunsetting contracts that have outlived their usefulness. The method is the same every time: mapping and governance first, controlled loads, reconciliation, a freeze at cutover, and billing that never stops.
What is in the source, what state it is in, what the business needs to keep.
Field by field, with duplicate rules agreed where they are cheap.
The target configured, then data loaded in batches with reconciliation after each.
Internal checks, then user acceptance by the people who know what the orders should look like.
A freeze, a final delta, a go or no-go by a named person, and a rollback nobody expects to use.
We stay on while the team works in the new system and fix what real use finds.
They get a documented plan rather than a hope: live orders move as live, closed history moves as history, and anything ambiguous is run in parallel until it settles. The plan is written before the freeze, not during it.
Work and news
Case studies and announcements from work that runs on Naviga Ad.
Indigo Trigger is excited to introduce a world-class integration between Hubspot Sales Hub, Service Hub, and Naviga Ad — purpose-built to...
June 2025In the Summer of 2022, Indigo Trigger and MediaNews Group, along with Tribune Publishing, solidified a partnership to help one of North...
April 2024With Indigo Trigger, Farm Journal began an evaluation of a number of different Lead-to-Cash platforms found the solution for the future.
August 2022Start with the stuck point
Bring the handoff, the reconciliation, or the make-good that keeps resurfacing. We will tell you whether it is a Naviga problem, a workflow problem, or a systems problem, and what to do about it.