Campaign and fulfillment workflows
The path from a booked order to a running campaign: creative, placements, revisions, make-goods, and the month-end position, with owners at every step.
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The line between a closed deal and an order in Naviga Ad, an invoice in NetSuite, and delivery in Google Ad Manager. The Naviga app for Salesforce where it covers the need, the purpose-built HubSpot integration we run, and built connections where the rules are yours.
Which system is the source of truth for each field, and what happens when they disagree.
App, purpose-built connector, or built from the APIs, chosen per connection and written down with the reason.
Configured or coded in source control, with every failure mode given a path to a person.
The advertisers, orders, and campaigns that broke the last attempt.
Staged rollout, reconciliation on live data, alerts that mean something.
Runbooks and a walkthrough for your admin or our managed team.
It covers part of it, and part is often enough. Where it stops, we build. Ad order systems have rules about packages, make-goods, and billing that a generic connector does not know until someone teaches it.
Work and news
Case studies and announcements from work that runs on Naviga Ad.
Indigo Trigger is excited to introduce a world-class integration between Hubspot Sales Hub, Service Hub, and Naviga Ad — purpose-built to...
June 2025In the Summer of 2022, Indigo Trigger and MediaNews Group, along with Tribune Publishing, solidified a partnership to help one of North...
April 2024With Indigo Trigger, Farm Journal began an evaluation of a number of different Lead-to-Cash platforms found the solution for the future.
August 2022Start with the stuck point
Bring the handoff, the reconciliation, or the make-good that keeps resurfacing. We will tell you whether it is a Naviga problem, a workflow problem, or a systems problem, and what to do about it.